Firetail are delighted to announce a new senior hire, Chris Percy, who joins the team as Associate Director. He joins us from King's College London, where he served as interim Director of Academic Strategy.
Everyone knows mergers in the charity sector are rare. There are 168,000 charities in England and Wales, yet in the last year there were fewer than a hundred mergers.
Firetail surveyed 39 Charity Chief Executives and senior leaders from across our network to understand why. We wanted to get a sense of why there are so few mergers in the sector, who should merge and what, if anything, should be done about the issue.
Universities are often told to learn lessons from business. They are almost never told to learn from charities.
Yet many of the strategic challenges facing universities are similar to those faced by the charity sector over the last ten years.
We think that the sectors have lots to learn from each other, and that there are many rewarding opportunities for learning and collaboration.
In the summer, we decided to rebrand Firetail, in order to refresh the way we talk about our work, showcase some of our incredible clients and introduce our great team.
It also gave us a moment to reflect. The world has changed a great deal since I launched the firm over ten years ago.
Everything is connected and nothing makes sense.
Or at least, it seems that way.
After working closely with Cancer Research UK on their World Cancer Day initiative, Firetail published an article in the Stanford Social Innovation Review. It explains how traditional planning fails in a networked world, and calls for more collaboration in fundraising:
Philanthropic organisations are increasingly measuring the impact of their programmes, and tools and methodologies for measuring impact are developed and improved continuously. This Economist article quotes Firetail's director, Andy Martin, on the importance of having a Theory of Change, outlining why you do what you do and how it leads to better outcomes.
As academics think about impact, they can draw on some of the lessons and strategic approaches used by civil society and campaigning groups. On this London School of Economics Impact Blog, Firetail's director Andy Martin highlights that academics should ask themselves questions about the wider impact of their research.