Discover the latest insights, intelligence, news and case studies from Firetail
News & Insights
Do you have a “Futures Gap”?
If your organisation no longer has a point of view about the future, then you might have a Futures Gap. Discover how identifying and bridging this gap can reignite your mission and reshape your impact.
Rethinking community: channels, platforms or ecosystems?
Our second post on the future of communities. As communities become more fluid, more open, and less 'controllable', charities will need to find new ways of working. We discuss three high-level responses that charities might take: channel, platform and ecosystem.
Rethinking community: new challenges for charities
Changing communities pose a challenge to traditional charities. New groups are more online, self-organising, and diverse, needing tools not directions. To stay relevant and support these communities effectively, charities must change profoundly.
Two difficult strategy questions for 2024
The strategic questions that kept coming up in 2023 were about networks and emotions. They were about pace, agency and power. These questions shift the focus of strategy from a single, rational organisation. They ask us to look outwards to the network, and inwards towards the personal.
A shield not a sword - reflecting on ‘The Elusive Craft of Evaluating Advocacy’ with Mark Schmitt and Steven Teles
In 2011, the article ‘The Elusive Craft of Evaluating Advocacy’ by political scientists Mark Schmitt and Steven Teles, was published in the Stanford Social Innovation Review.
Whose strategy is it anyway?
Whose strategy is it anyway? Under UK charity law, trustee boards are responsible for effective delivery of a charity’s objectives. They set a charity's strategic direction and ensure legal compliance.
Lost in Transformation
“Transformation” must be one of the most over-loaded, over-used terms in discussions about organisations. Countless books, articles, think-pieces, lectures, tweets, conference talks, podcasts (and now ChatGPT answers) all pronounce ‘new’ ways of thinking about transformation, claiming to have finally unlocked the key to success.
What is your "theory of the state"?
A "theory of the state" can be thought of as a clear idea of the society you want, and the role of government in making it happen.
Common mistakes and practical lessons for developing a Theory of Change
A Theory of Change can be a powerful tool. It can tell the story of how the world can be a better place, what it will take to get there, and how you are going to help make it happen.
Making values valuable
Organisational values are powerful tools. They describe who you are and what you stand for. Done right, they provide everyone with a sense of purpose and belonging.
Beyond fundraising: New business models for social progress
We recently wrote about the death of fundraising and the threat to traditional ideas of charity as people embed ideas of impact and purpose into every aspect of their lives.
Scenario planning for a post-crisis world
Scenario planning is a strategic tool designed to help organisations prepare for a range of possible futures. It is not about predicting the future. Fundamentally, it is about accommodating uncertainty.
How can you embed your values during a pandemic?
Covid-19 has changed the way that we work in an extraordinarily short time. As we enter this new phase, agility and resilience in the face of uncertainty have become the new buzzwords for many leadership teams.
What can business learn from charities about purpose?
Businesses that are serious about purpose can learn from charities about how to put their values at the heart of their organisation.
The death of fundraising?
When it comes to fundraising income, charities do not compete with other charities. They compete with everything else a person might be trying to do to lead a meaningful life.
Contemplating a charity merger? 6 questions to ask
Charities are in crisis. An estimated £4bn of income was lost during the first three months of the pandemic.
Companies and social organisations in times of COVID-19
The current medical and economic crisis in the context of the COVID-19 pandemic confronts companies and social organisations with challenges hitherto unknown both in character and scale.
Choices in a crisis v choices for renewal
As organisations move beyond the day-to-day crisis mode of the last few weeks, they are starting to turn to longer term questions.
Complexity on purpose - Participation, platforms and power
This article is the third in our series on making strategy in social progress organisations.
Making better strategy - a breakfast discussion
The world is changing fast, fundamental assumptions are being challenged, uncertainty is high and many describe tougher market conditions. Traditional strategic plans and tools are not helping them to address these issues.