Firetail is a strategy consulting firm that works around the world to help ambitious, purpose-driven organisations achieve social progress.

Our Services

Strategy >

Strategy development
Business planning
Mergers & partnerships
Scenario planning
Portfolio review

Growth >

Fundraising & philanthropy
Business development
New markets & propositions
Social investment

Engagement >

Campaigning & advocacy
Public engagement
Brand & communications
Stakeholder research

Learning >

Campaign evaluation
Programme evaluation
Learning & impact


  • Consultancy is not easy. For me Firetail are the gold standard.
    — James Whiting, Executive Director, Malaria No More UK
  • They aren't the 'usual suspects'; they are the people you call when you want a fresh, bold perspective.
    — Dr Iain Foulkes, Executive Director, Strategy and Research funding, Cancer Research UK
  • Firetail bring a deep strategic understanding of what it takes to build a world-class institution.
    — Professor Sir Robert Lechler, King's College London
  • Firetail push me to think differently. They really understand who we are and how we work...
    — Henny Braund, Chief Executive, Anthony Nolan
  • ...huge momentum has been built up. This would not have been possible without Firetail's insight, knowledge and dynamism.
    — Sir Tony Hawkhead CBE, Chief Executive, Groundwork UK
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What can universities learn from charities?

Ilse van der Hoeven


Universities are often told by outsiders that they should go and learn lessons from business. They are almost never encouraged to learn from the experience of charities.

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