Values & Impact
Firetail balances purpose with profit, working to deliver positive social progress.
We are committed to rigorous standards of social and environmental performance.
Our certifications and policies help us to live our values, give us a framework for measuring our performance, and challenge us to constantly improve.
As part of our commitment to social impact, we are proud to have achieved certification with both B Corp, and 1% for the Planet.
Carbon Reduction Plan
We are committed to achieving Net Zero emissions by 2050. You can view our plan here.
B Corp certification
Firetail is officially certified as a B Corp.
B Corporations are businesses that are certified to the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.
B Corp certification gives us a framework for measuring our social and environmental performance against our ambitions.
Our certification can be viewed here.
https://www.bcorporation.net/en-us/find-a-b-corp/company/firetail
1% for the planet
1% for the Planet is a globally recognised certification that represents thousands of businesses and environmental partners.
Founded by Patagonia, members commit to pledge 1% of sales to approved environmental organisations.
Impact reporting
As part of our B Corp certification, we now track and report our own impact across a number of dimensions.
Our annual impact reports will be available here.
Data processing and Privacy
Firetail takes the protection of personal data seriously, handling all information with transparency, security, and full compliance with GDPR.
To learn more about how we manage and safeguard data, you can read our full Data Processing and Privacy Policy here