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About us
About us

Recent thinking

The Wilberforce Report

Firetail has partnered with the RSPCA to produce the Wilberforce Report. It explores scenarios for the future of animal wellbeing through to 2050.

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Articles

Featured
Residues of ritual: what will we look back upon in 2046?
Residues of ritual: what will we look back upon in 2046?

What might everyday life look like in 2046? RCA architecture students answered through artefacts, prototypes and film

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The best kept secret in social impact?
The best kept secret in social impact?

At a time when many institutions are struggling to build trust, participation and shared purpose, sport retains attention, loyalty and place-based identity.

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Leadership transition at Firetail
Leadership transition at Firetail

We are delighted to announce that Ben Randall has been appointed as CEO of Firetail, with Andy Martin stepping into the role of Executive Chair,

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Three unexpected benefits of becoming a B Corp
Three unexpected benefits of becoming a B Corp

Becoming a B Corp has had three unexpected but practical benefits.

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How to Avoid Getting Lost in Transformation
How to Avoid Getting Lost in Transformation

A write-up of Firetail’s latest webinar, focusing on transformation with Firetail Partners Ethan Kline and Kate Barlow

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Firetail’s 2025 Impact Report
Firetail’s 2025 Impact Report

We are pleased to share our 2025 impact report, marking Firetail’s 20th year in business.

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Recent thinking

What is your ‘Theory of the State?’

Charities should have a clear “theory of the state” that describes how their relationship with the state supports their wider theory of change.

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What we do

We are experts in a full range of strategic approaches and impact methodologies for ambitious organisations tackling global challenges.

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