We are a strategy consultancy working to achieve social progress. We ensure our clients have the advice, evidence and insight they need to make the right choices in an uncertain world.

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Recent thinking

The Wilberforce Report

Firetail has partnered with the RSPCA to produce the 2024 Wilberforce Report. It explores scenarios for the future of animal wellbeing through to 2050.

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Articles

Recent thinking

What is your ‘Theory of the State?’

Charities should have a clear “theory of the state” that describes how their relationship with the state supports their wider theory of change.

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What we do

We are experts in a full range of strategic approaches and impact methodologies for ambitious organisations tackling global challenges.

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The Firetail Briefing

Receive your free, fortnightly digest of the most interesting stories about social progress - covering themes of strategy, technology, innovation, marketing, sustainability and civil society.