The Lords take on Nudge
If you work in an area where policymakers are talking about “Nudge” and “behavioural economics”, then you’ll want this report to hand. The House of Lords Science and Technology Committee have critiqued the area and concluded that ‘nudges’ used in isolation are unlikely to be effective. Also, there was ‘relatively little evidence’ about how these theories could be used in practice. Whilst energy-efficiency and smoking cessation work had been based on evidence, food labelling and alcohol pricing work hadn’t. Read more.